Search Engine Optimization For Dummies

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Item specifics

Condition:

Acceptable: A book with obvious wear. May have some damage to the cover but integrity still intact. The binding
Edition Number: 4
Format: Paperback Language: English
MPN:

978-0-470-88104-0

ISBN:

9780470881040

EAN:

9780470881040

Search Engine Optimization For Dummies

Product Details

Synopsis
Search Engine Optimization For Dummies, 4th Edition shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of “how do I get people to visit my site?” Includes information on search engine basics (what are they, which ones are important, how to get started), how to build search engine friendly sites, register your site with directories and indexes, use analysis tools to track results, use link popularity to boost rankings, and advertise your site by using pay-per-click options. Includes new and updated content on Bing; Google’s new “Caffeine” search algorithm; localized search; Google Sidewiki; Google Real Time search; product searches on Amazon, eBay, and Craigslist; social networking, video search marketing, beating competitors, and hiring an SEO firm. The handy guide for getting your site to jump to the top, now updated with the latest tips and tricks! A clear understanding of search engine optimization (SEO) is essential if you want your Web site to appear high in search results. This straightforward-but-fun guide provides you with a clear understanding of how you can use SEO as a key strategy for online marketing. After discussing search engine basics, SEO expert Peter Kent shares tips, tricks, and advice for making your content appealing to search engines. You’ll explore new and updated content on Bing, Google’s new “Caffeine” search algorithm, localized searches, Google Sidewiki, and more. Packed with invaluable insight for showing up in searches at Amazon, eBay, Borders, Barnes & Noble, and Craigslist, this updated guide puts you on your way to the top of the heap! Provides you with a clear understanding of the basics of search engine optimization Details the techniques, tips, and tricks for getting your site ranked high and making your content appetizing to search engines Offers completely updated material on Bing, localized search optimization, video search optimization, Google’s new “Caffeine” search algorithm, and more Shows you how show up in product search marketing on Amazon, Barnes & Noble, eBay, Craigslist, and more The search for the best introduction to search engine optimization is over! Search Engine Optimization For Dummies, 4th Edition offers everything you need to know to reach the top of the online mountain!

Product Identifiers
ISBN-10 0470881046
ISBN-13 9780470881040

Key Details
Author Peter Kent
Number Of Pages 456 pages
Format Paperback
Publication Date 2010-11-02
Language English
Publisher Wiley & Sons, Incorporated, John
Publication Year 20100000

Additional Details
Edition Number 4
Copyright Date 2010
Illustrated Yes

Dimensions
Weight 23.7 Oz
Height 0.9 In.
Width 7.4 In.
Length 9.3 In.

Target Audience
Group Trade

Classification Method
LC Classification Number TK5105.884
Dewey Decimal 025.04
Dewey Edition 22

Reviews
‘This book does not disappoint
a worthy edition to any bookshelf.’ (Goodreads.com, March 2011). ‘This book does not disappoint…a worthy edition to any bookshelf.’ (Goodreads.com, March 2011).

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Price : 4.36

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